WORDS THAT APPEAL TO THE WILD ONES

Connecting adventurous brands to outdoorsy audiences through eco-conscious copywriting.

COPY THAT CONNECTS WITH ADVENTUROUS AUDIENCES

If your target audience spends their free time exploring the outdoors, your copy should sound less like cliche clickbait, and more like conversation around a campfire.

MEET YOUR WANNABE CAMP COUNSELOR

Okay, this isn’t camp, but a girl can dream, right?

I created Copy Compass to connect with outdoorsy brands through intentional storytelling and carefully crafted copy.

As a tree-huggin’ business owner, my favorite brands to work with care deeply about the earth and empower their customers to get outside.

CONNECTING WITH NATURE-MINDED AUDIENCES REQUIRES A DEEP UNDERSTANDING OF THEIR VALUES

Adventurers believe in taking the road less traveled, and strive to protect our planet along the way. Through conscious copy, you can connect with adventurous spirits.

Erica | Owner of Erica Lee Mandel Photography

β€œWorking with Savannah has been the best investment for my company, and made me feel confident with how I speak about my work and my business.”

DOWNLOAD THE GUIDE

DOWNLOAD THE GUIDE

Ethical Copywriting 101 features 14 pages of tips, tricks, insights, and exercises to help you sharpen your ethical copywriting skills and avoid icky marketing tactics like guilt, shame, and pressure.

LET’S BE PEN PALS

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